One of the most common mistakes entrepreneurs make is not being well enough prepared.
Validate your business idea and turn it into a startup
Discover the well proven system to launch your business successfully without worrying about failure, whatever your idea is.
Ask for FREE information and join the specialized program to create, evaluate, develop, and launch readiness of a new business or social enterprise.
*Until 26th June. TAKE YOUR PLACE!
The Entrepeneurship Columbia Business School & McGraw Hill will provide you:
- The knowledge needed to formulate a strategy and plan for his or her startup
- You will gain the necessary marketing, financial, and management skills to make their business a reality
- Other areas of applicability include corporate strategy and new product development.
Modality
The eight-session Entrepreneurship program — comprised of two live and six selfdirected modules — offers an intensive learning experience that focuses on the creation, evaluation, development, and launch readiness of a new business or social enterprise.
Dates
Inscription will finish 26th June.
The program starts next 6th July.
Limited places!
Columbia Business School Venture For All®, in partnership with McGraw-Hill, to offer a university-level education program on entrepreneurship.
Program participants learn from world-renowned Columbia Business School faculty with content delivered through McGraw-Hill’s leading Connect platform and tap into the extensive content offerings of McGraw-Hill.
- Each participant enters the program with a preliminary venture idea that they would like to work on.
- Throughout the program, participants refine their venture’s hypothesized business model based on instructor, peer, and customer feedback.
- They leave the program fully equipped with the tools and frameworks required to create and launch their new startup.
Upon completion, participants will
receive a certificate showcasing
their achievements.
The best OPORTUNITY to built your business it's NOW.
Meet who will lead you in the Entrepreneurship program
Jack M. Kaplan
Jack M. Kaplan is an experienced wellaccomplished serial entrepreneur, consultant to several companies in management organization and financial services, and adjunct professor of entrepreneurship at Columbia Business School.
During his career, Kaplan started and managed three successful companies, raised capital in excess of 12 million dollars from companies, venture capital, and angel investors. He has extensive experience in management organization, international marketing technology innovation, software and communications.
Kaplan was the former president and founder of Datamark Technologies Inc. Ceridian, a Fortune 500 company.
Jack McGourty
Jack McGourty has, for more than 20 years, been an active member of Columbia University’s entrepreneurial community, establishing an undergraduate minor in tech entrepreneurship, teaching core and advanced courses in entrepreneurship, and launching the federally funded Columbia University-Harlem Small Business Development Center, offering technical assistance to local entrepreneurs and small business owners.
McGourty is the founder and director of Venture for All®, a global program designed to educate aspiring entrepreneurs and build capacity for high-potential startup ventures in emerging markets. He is the recipient of the Columbia Engineering School’s Distinguished Faculty Teaching Award and Columbia Business School’s Dean’s Award for Teaching Excellence.
Entrepreneurship: Entrepreneurial Innovation and Finance certification is delivered utilising McGraw-Hill’s Connect platform.
With millions of users around the world, Connect offers a highly reliable, and easy-touse reading, practice, and assessment solution that applies learning science and award-winning adaptive tools to improve student results and delivery of instruction.
Connect is built with deliberate instructional alignment to give students focused instruction and assessments.
This takes students beyond rudimentary knowledge to mastery of foundational concepts through adaptive learning paired with practical assessments.
Find your best career path. Realize success.
Breakdown of Modules
- Course introduction
- Identifying & evaluating new venture opportunities
- New venture success factors.
- Business model canvas.
- Value proposition (the Offer).
- Product-market fit.
- Customer profile definition.
- Customer interview creation.
- Data collection & analysis.
- Market sizing.
- Industry analysis & trends.
- Competitive advantage.
- Competitor comparison & positioning.
- New product development success factors.
- Minimum viable products (MVP).
- Product development plans & costs.
- Marketing strategies to drive customer acquisition.
- Digital marketing & social media approaches.
- Revenue & cost assumptions.
- Income statement projections.
- Cash management.
- Capital requirements.
- Funding sources
- Core team selection.
- Key partnerships & alliances.
- Legal considerations.
- Launch readiness.
Thay launch their startup with success and this is what they think of the program
Some media news that are talking about us
*Until 26th June. TAKE YOUR PLACE!